When social media went agog during itel’s launch of its new P37 smartphone on 21st of May 2021, I became curious. I had bought the itel P36 Pro a few days after its release in June 2020 and I have loved it ever since. So, when I heard about the P37, I asked myself what they could’ve done better or differently. As an architect, I need my phone to do three important things; last all day long because I …